It is our mission is to be the Premier Independent Rock Label of Choice.

Pure Darkness Records operates purely in the “Heavy Metal” arena, but what is “Metal”?

Heavy metal (often referred to simply as metal) is a genre of rock music that developed in the late 1960s and early 1970s, largely in the United Kingdom and the United States. With roots in blues-rock and psychedelic rock, the bands that created heavy metal developed a thick, massive sound, characterized by highly amplified distortion, extended guitar solos, and emphatic beats. Allmusic states that "of all rock & roll's myriad forms, heavy metal is the most extreme in terms of volume, machismo, and theatricality."

Early heavy metal bands such as Led Zeppelin, Black Sabbath, and Deep Purple attracted large audiences, though they were often critically reviled, a status common throughout the history of the genre. In the mid-1970s, Judas Priest helped spur the genre's evolution by discarding much of its blues influence; Motörhead introduced a punk rock sensibility and an increasing emphasis on speed. Bands in the New Wave of British Heavy Metal such as Iron Maiden followed in a similar vein. Before the end of the decade, heavy metal had attracted a worldwide following of fans known as "metalheads" or "headbangers."

In the mid-1980s, glam metal became a major commercial force with groups like Mötley Crüe. Underground scenes produced an array of more extreme, aggressive styles: thrash metal broke into the mainstream with bands such as Metallica, while other styles like death metal and black metal remain subcultural phenomena. Since the mid-1990s, popular styles such as nu metal, which often incorporates elements of funk and hip hop; and metalcore, which blends extreme metal with hardcore punk, have further expanded the definition of the genre.

To read the article in full go to http://en.wikipedia.org/wiki/Heavy_metal_music

As an independent record label we are unable to offer agreements that have “Advances”. What we do offer is a choice of two contracts that we believe offer some of the best options and rates in the business.

The Other Record Label is Independent with a difference.

The Other Record Label differs from any other label in the marketplace in that it is not genre specific, it does not own any percentage of your published/recorded material and enables artists and bands to release what they want when they want to and all you pay is the price in the services list (All earnings are yours.). Independent with a difference: The Other Record Label gives the bands and artist total independence of any of the usual onerous contracts by enabling you to choose what you want and when you want it from our pay-as-you-go service. Simply select the services you require go to the Checkout and the future as a Rock Star is one step closer.

The Other Record Label (Pay-As-You-Go Services) 

Recording

Studio Session to record up to twelve tracks                                                                                    £1,750

Professional Production of up to twelve tracks                                                                                  £1,800

Distribution

Digital Distribution (iTunes (Worldwide), Napster, And all other major download sites.)                     £ 222

Physical Distribution (1000 Units)                                                                                                       £ 840

Promotion

Printed Media Marketing (Not including Major Magazines)                                                               £ 140

Printed Media Marketing (Major Music Magazines)                                                                         £3,600

Professional Graphic Artist Design Services 

Album/Promotional Artwork design                                                                                                    £ 360

Band Logo (Up to 5 concepts)                                                                                                            £ 120

Web Presence (www. Not Myspace/Facebook etc.)

Site Creation (Up to five pages)                                                                                                         £ 600

Domain Name Registration (2 Yrs .com or .co.uk dependant of availability)                                       £  10

Web Hosting (Including site maintenance and content management)                                      £   18PCM.

For further information please use the contact submission fields on the contact page